When should we pivot our business or innovation? While it is disappointing when things do not go quite according to plan, but does this have to mean the end?

Graphic arts technology leader, HP, is now a headline partner for EcoPrint Summit which takes place 6-7 June in Geneva, Switzerland. Organisers believe HP’s commitment, along with support from a range of leaders in graphic arts signals that sustainability is now top of the agenda for the print industry.